Business & Economics
a four-star U.S. Army general shares the
leadership principles and life lessons she
learned along the way.
Elon Musk: Tesla, SpaceX, and the
Quest for a Fantastic Future by Ashlee
Vance (May 19, hardcover, $28.99, ISBN
978-0-06-230123-9) is an authorized look
at the extraordinary life of one of Silicon
Valley’s most exciting, unpredictable, and
ambitious entrepreneurs, the man who
started PayPal and whose new companies
include the car company Tesla.
Every Town Is a Sports Town: Business Leadership at ESPN, from the
Mailroom to the Boardroom by George
Bodenheimer, with Don Phillips (May 5,
hardcover, $28, ISBN 978-1-4555-8609-
7). The first-person account of Bodenheimer’s rise from working in the mail
room at ESPN to becoming the chairman
of the world’s best-known sports network,
with revealing inside stories of how he
confronted and resolved key crises along
Work Rules! Insights from Inside
Google That Will Transform How You
Live and Lead by Laszlo Bock (Apr. 7,
hardcover, $30, ISBN 978-1-4555-5479-
9). From the head of Google’s innovative
People Operations comes a groundbreaking inquiry into the philosophy of work,
and a blueprint for attracting the most
spectacular talent to your business and
ensuring the best and brightest succeed.
Digital Gold: Bitcoin
and the Inside Story of the
Misfits and Millionaires
Trying to Reinvent Money
by Nathaniel Popper (May
19, hardcover, $27.99, ISBN
978-0-06-236249-0). A New
York Times technology and
business reporter charts the
dramatic rise of Bitcoin and
the fascinating personalities
who are striving to create a new global
money for the Internet age.
The Real-Life MBA: Your No-BS
Guide to Winning the Game, Building
a Team, and Growing Your Career by
Jack Welch and Suzy Welch (Apr. 14, hardcover, $29.99, ISBN 978-0-06-236280-3).
The bestselling authors of Winning return
with a modern guide for everyone in business today—and tomorrow—that explores
the most pressing challenges to creating
winning strategies, leading and managing
others, and building a thriving career.
Captivology: The Science of Capturing People’s Attention by Ben Parr (Mar.
3, hardcover, $27.99, ISBN 978-0-06-
232419-1). Journalist and entrepreneur
Parr explains how and why the mind pays
attention to some events or people—and
not others—and presents seven captivation
triggers, techniques guaranteed to help
capture and retain the attention of friends,
colleagues, customers, fans, and strangers.
HARVARD BUSINESS REVIEW
Inequality: What Can Be
Done? by Anthony B. Atkinson (May 11, hardcover,
$29.95, ISBN 978-0-674-
50476-9). Inequality and
poverty have returned with a
vengeance in recent decades
and reducing them requires
fresh ideas that move beyond
taxes on the wealthy. Atkinson offers ambitious new
policies in technology,
employment, social security, sharing of
capital, and taxation, and he defends them
against the common arguments for inaction.
Sustainability for a Warming Planet
by Humberto Llavador, John E. Roemer,
and Joaquim Silvestre (June 8, hardcover,
$45, ISBN 978-0-674-74409-7). Human-generated greenhouse gas emissions
imperil a global resource: a biosphere capable of supporting life. What is the fair way
to share this scarce resource across present
and future generations and across regions
of the world? This study offers a new perspective based on the guiding ethics of sustainability and egalitarianism.
Who Gets What? And Why: The New
Economics of Matchmaking and Market
Design by Alvin E. Roth (June 2, hardcover, $28, ISBN 978-0-544-29113-3). A
Nobel laureate reveals the often surprising
rules that govern a vast array of activities—
both mundane and life-changing—in
which money may play little or no role.
Holacracy: The New Management
System that Redefines Management by
Brian J. Robertson (June 2, hardcover, $26,
ISBN 978-1-62779-428-2) presents the
most exciting new management philosophy since Six Sigma. Unlike Six Sigma and
other authoritarian solutions, Holacracy
turns everyone into a leader.
Paid Attention: Innovative Advertising for a Digital World by Faris Yakob
(Apr. 28, paper, $24.95, ISBN 978-0-
7494-7360-0). Rapid changes in communication technologies shifted the media
environment from one of scarcity to one of
abundance. Here is a guide to modern
advertising ideas: what they are, where
they come from and how they are evolving.
The Digital Doctor: Hope, Hype, and
Harm at the Dawn of Medicine’s Com-
puter Age by Robert Wachter (Apr. 10,
hardcover, $30, ISBN 978-0-07-184946-3).