UPUBLISHU AT BEA
“There is a global e-book market that
is just on the cusp of exciting new
growth,” says Mark Lefebvre, director of
self-publishing and author relations for
Kobo, who will be hosting the panel
“International Markets and Indies.”
He compares the state of international
publishing to what the U.S. market
looked like three or four years ago. He
points out that Kobo is seeing huge
growth not only in English-language
markets outside the U.S.—Canada, Aus-
tralia, New Zealand, the U.K.—but also
in non-English-language territories such
as France, Italy, and the Netherlands.
Lefebvre adds that this focus on
opportunities beyond the U.S. comes at
a time when the self-publishing market
appears to be stabilizing.
“Indie authors are recognizing two
key factors for success: going wide with
their titles—ensuring their work is
available at all retailers globally and not
just a single U.S.-based company—and
thinking about the long term rather
than just focusing on what their sales
are today,” Lefebvre says. He adds that
this year’s show will highlight this
Alex Palmer is a freelance journalist and the
author of Weird-o-pedia (Skyhorse).
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long-term perspective. ;