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BookScan is now part of The NPD Group
NPD is bullish on books! With the full breadth
and scope of The NPD Group now behind it, NPD
BookScanSM provides publishing professionals with
the same premium-caliber market intelligence the
world’s top brands rely on — helping you extend
reach, improve experiences, and enhance customer
engagement. Being part of The NPD Group means
broader market trends, deeper insights, and solutions
for understanding your customer.
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